Stories make a powerful brand.
The best brands learn to tell a compelling story about who they are, what they value, and what their purpose is. As a filmmaker, my goal is always to help communicate that story through the ads I create.
In this case, The Veg Hub is a vegan restaurant in Oakland, CA that has as it’s mission to bring healthy alternatives to health-destroying fast food. So take some innovative plant-based protein, some vegan soul-food recipes, and a healthy dose of love, and you get their brand. These concepts formed the foundation of their videos.